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<!DOCTYPE html>
<html lang="en">
<head>
<meta charset="utf-8">
<title>CWDIII - UI Design</title>
<meta name="viewport" content="initial-scale=1.0, maximum-scale=1, width=device-width">
<link rel="stylesheet" href="css/application.css" type="text/css" media="screen" />
<link href="https://fonts.googleapis.com/css?family=Rubik:400,400i,500" rel="stylesheet">
<!--[if IE]>
<script src="http://html5shiv.googlecode.com/svn/trunk/html5.js"></script>
<![endif]-->
<!-- Global site tag (gtag.js) - Google Analytics -->
<script async src="https://www.googletagmanager.com/gtag/js?id=UA-132141-4"></script>
<script>
window.dataLayer = window.dataLayer || [];
function gtag(){dataLayer.push(arguments);}
gtag('js', new Date());
gtag('config', 'UA-132141-4');
</script>
</head>
<body>
<div id="wrapper">
<header>
<div class="name">
<span>Carl W. DeCaire III</span>
<span>Design Lead + Creative Direction</span>
</div>
<div class="contact">
<span><a href="tel:1-614-352-3850">+1 614-352-3850</a></span>
<span><a href="mailto:[email protected]?subject=Hey there!">[email protected]</a></span>
</div>
<nav>
<ul>
<li><a href="./index.html" class="selected">Home</a></li>
<li><a href="./about.html" class="">About</a></li>
</ul>
</nav>
</header>
<main>
<section class="home">
<article>
<!-- <p class="seeking"><a href="mailto:[email protected]?subject=Hey there!">Currently seeking new opportunities, let's connect.</a></p> -->
<p class="intro">Hi! I'm Carl, a design leader who enjoys creating engaging product design & user experiences, with a focus on Web3 apps & services.</p>
<div>
<h2>Dialect <span class="dash">/</span> 2022–Present</h2>
<p>As the Design Lead, I'm currently developing and implementing creative strategies for the best Web3 messaging app, conducting user research, and creating user flows, wireframes, and high-fidelity designs. Working with cross-functional teams, we've seen our app downloaded over 100k times in under a year and plan to mint over 1 million compressed NFTs, pushing the boundaries of Web3.</p>
<div class="meta">
<a href="./dialect.html">Dialect</a>
<a href="https://apps.apple.com/us/app/dialect-wallet-chat/id1639348308">Download</a>
</div>
</div>
<div>
<h2>Metaplex <span class="dash">/</span> 2021–2022</h2>
<p>As the Design Lead for Creator & Collector experiences, I helped define the Metaplex NFT Standard on Solana, which has already facilitated the creation of over 15 million NFTs and generated more than $3 billion in creator revenue. These numbers continue to grow exponentially, thanks to Metaplex's innovative approach to NFTs and the vibrant community of creators and collectors we've fostered.</p>
<div class="meta">
<a href="https://studio.metaplex.com">Creator Studio</a>
</div>
</div>
<div>
<h2>Big Cartel <span class="dash">/</span> 2011–2021</h2>
<p>As a principal designer, I was key in developing intuitive and accessible e-commerce tools and services that grew our community of creators, independent artists, and makers from 100k storefronts to over 1 million. During my tenure, our platform generated over $2 billion in transactions yearly that went directly to our customers and continue to grow annually.</p>
<div class="meta">
<a href="./bciosadmin.html">Admin</a>
<a href="./themes.html">Themes</a>
<a href="./promo.html">Promotional</a>
</div>
</div>
<div>
<h2>Past experience & College<span class="dash">/</span> 2001–2009</h2>
<p>While my focus now is on building better user experiences in web3 and e-commerce, my education in advertising has been an essential foundation for my work. Looking back on my career, I'm proud to have collaborated with incredible brands like HP, Sherwin Williams, Shaw Floors, and the Ohio State University early on. I'm excited to see where my creativity and passion for design take me next.</p>
<div class="meta">
<a href="./tracer.html">Tracermedia</a>
<a href="./resource.html">Resource Interactive</a>
<a href="./freelance.html">Freelance</a>
<a href="./school.html">Modern College of Design</a>
</div>
</div>
<div>
<h2>Extracurricular <span class="dash">/</span> 2013–Current</h2>
<p>Personal side projects ranging from NFTs to hand made leather goods.</p>
<div class="meta">
<!-- <a href="https://www.degendesigner.xyz/">Degen Designer</a> -->
<a href="https://www.dreamcitynft.com/">Dream City NFT</a>
<a href="https://neatco.bigcartel.com/">Neat Leather Co.</a>
</div>
</div>
</article>
</section>
</main>
<footer>
<strong>No templates, made with simple HTML5 & CSS3</strong>
<cite>© Copyright <script type="text/javascript">document.write(new Date().getFullYear());</script> Carl DeCaire. All Rights Reserved.</cite>
</footer>
</div>
</body>
</html>