diff --git a/src/cmd/sign.js b/src/cmd/sign.js
index 15d88d426d..e495369581 100644
--- a/src/cmd/sign.js
+++ b/src/cmd/sign.js
@@ -41,6 +41,7 @@ export default function sign(
     channel,
     amoMetadata,
     uploadSourceCode,
+    iconFile,
     webextVersion,
   },
   {
@@ -154,6 +155,7 @@ export default function sign(
           approvalCheckTimeout:
             approvalTimeout !== undefined ? approvalTimeout : timeout,
           submissionSource: uploadSourceCode,
+          iconFile,
         });
       } else {
         const {
diff --git a/src/program.js b/src/program.js
index 50a6b5f7b1..6483dbe6e9 100644
--- a/src/program.js
+++ b/src/program.js
@@ -609,6 +609,13 @@ Example: $0 --help run.
             'details. Only used with `use-submission-api`',
           type: 'string',
         },
+        'icon-file': {
+          describe:
+            'Path to an image that should be displayed as the addon icon on ' +
+            'addons.mozilla.org. Must be square; 128px x 128px is recommended. ' +
+            'Only used with `use-submission-api`',
+          type: 'string',
+        },
       },
     )
     .command('run', 'Run the extension', commands.run, {
diff --git a/src/util/submit-addon.js b/src/util/submit-addon.js
index add240e24a..69285d9057 100644
--- a/src/util/submit-addon.js
+++ b/src/util/submit-addon.js
@@ -186,10 +186,18 @@ export default class Client {
   }
 
   async doFormDataPatch(data, addonId, versionId) {
-    const patchUrl = new URL(
-      `addon/${addonId}/versions/${versionId}/`,
-      this.apiUrl,
-    );
+    let patchUrl;
+    if (versionId) {
+      log.info(`Submitting ${Object.keys(data)} to the version`);
+      patchUrl = new URL(
+        `addon/${addonId}/versions/${versionId}/`,
+        this.apiUrl,
+      );
+    } else {
+      log.info(`Submitting ${Object.keys(data)} to the addon`);
+      patchUrl = new URL(`addon/${addonId}/`, this.apiUrl);
+    }
+
     try {
       const formData = new FormData();
       for (const field in data) {
@@ -207,15 +215,20 @@ export default class Client {
   }
 
   async doAfterSubmit(addonId, newVersionId, editUrl, patchData) {
+    const promises = [];
     if (patchData && patchData.version) {
-      log.info(`Submitting ${Object.keys(patchData.version)} to version`);
-      await this.doFormDataPatch(patchData.version, addonId, newVersionId);
+      promises.push(
+        this.doFormDataPatch(patchData.version, addonId, newVersionId),
+      );
+    }
+    if (patchData && patchData.addon) {
+      promises.push(this.doFormDataPatch(patchData.addon, addonId));
     }
+    await Promise.all(promises);
+
     if (this.approvalCheckTimeout > 0) {
-      const fileUrl = new URL(
-        await this.waitForApproval(addonId, newVersionId),
-      );
-      return this.downloadSignedFile(fileUrl, addonId);
+      const fileUrl = await this.waitForApproval(addonId, newVersionId);
+      return this.downloadSignedFile(new URL(fileUrl), addonId);
     } else {
       log.info('Waiting for approval and download of signed xpi skipped.');
       log.info(
@@ -415,6 +428,7 @@ export async function signAddon({
   savedUploadUuidPath,
   metaDataJson = {},
   submissionSource,
+  iconFile,
   userAgentString,
   SubmitClient = Client,
   ApiAuthClass = JwtApiAuth,
@@ -450,11 +464,12 @@ export async function signAddon({
     channel,
     savedUploadUuidPath,
   );
-  // if we have a source file we need to upload we patch after the create
+  // if we have a source or icon file we need to upload we patch after the create
   const patchData = {
     version: submissionSource
       ? { source: client.fileFromSync(submissionSource) }
       : undefined,
+    addon: iconFile ? { icon: client.fileFromSync(iconFile) } : undefined,
   };
 
   // We specifically need to know if `id` has not been passed as a parameter because
diff --git a/tests/unit/test-util/test.submit-addon.js b/tests/unit/test-util/test.submit-addon.js
index 713c4b1e8f..d0b7946d2a 100644
--- a/tests/unit/test-util/test.submit-addon.js
+++ b/tests/unit/test-util/test.submit-addon.js
@@ -208,7 +208,7 @@ describe('util.submit-addon', () => {
         uploadUuid,
         signAddonDefaults.savedIdPath,
         {},
-        { version: { source: fakeFileFromSync } },
+        { version: { source: fakeFileFromSync }, addon: undefined },
       );
     });
 
@@ -227,7 +227,43 @@ describe('util.submit-addon', () => {
         uploadUuid,
         id,
         {},
-        { version: { source: fakeFileFromSync } },
+        { version: { source: fakeFileFromSync }, addon: undefined },
+      );
+    });
+
+    it('includes icon data to be patched if iconFile defined for new addon', async () => {
+      const iconFile = 'path/to/icon/image';
+      await signAddon({
+        ...signAddonDefaults,
+        iconFile,
+      });
+
+      sinon.assert.calledWith(fileFromSyncStub, iconFile);
+      sinon.assert.calledWith(
+        postNewAddonStub,
+        uploadUuid,
+        signAddonDefaults.savedIdPath,
+        {},
+        { version: undefined, addon: { icon: fakeFileFromSync } },
+      );
+    });
+
+    it('includes icon data to be patched if iconFile defined for new version', async () => {
+      const iconFile = 'path/to/icon/image';
+      const id = '@thisID';
+      await signAddon({
+        ...signAddonDefaults,
+        iconFile,
+        id,
+      });
+
+      sinon.assert.calledWith(fileFromSyncStub, iconFile);
+      sinon.assert.calledWith(
+        putVersionStub,
+        uploadUuid,
+        id,
+        {},
+        { version: undefined, addon: { icon: fakeFileFromSync } },
       );
     });
   });
@@ -1009,7 +1045,6 @@ describe('util.submit-addon', () => {
         const downloadUrl = 'https://a.download/url';
         const newVersionId = sampleVersionDetail.id;
         const editUrl = sampleVersionDetail.editUrl;
-        const patchData = { version: { source: 'somesource' } };
 
         let approvalStub;
         let downloadStub;
@@ -1047,8 +1082,45 @@ describe('util.submit-addon', () => {
 
         it('calls doFormDataPatch if patchData.version is defined', async () => {
           client.approvalCheckTimeout = 0;
+          const patchData = { version: { source: 'somesource' } };
           await client.doAfterSubmit(addonId, newVersionId, editUrl, patchData);
 
+          sinon.assert.calledOnce(doFormDataPatchStub);
+          sinon.assert.calledWith(
+            doFormDataPatchStub,
+            patchData.version,
+            addonId,
+            newVersionId,
+          );
+        });
+
+        it('calls doFormDataPatch if patchData.addon is defined', async () => {
+          client.approvalCheckTimeout = 0;
+          const patchData = { addon: { icon: 'someimage' } };
+          await client.doAfterSubmit(addonId, newVersionId, editUrl, patchData);
+
+          sinon.assert.calledOnce(doFormDataPatchStub);
+          sinon.assert.calledWith(
+            doFormDataPatchStub,
+            patchData.addon,
+            addonId,
+          );
+        });
+
+        it('calls doFormDataPatch twice if patchData.addon and patchData.version is defined', async () => {
+          client.approvalCheckTimeout = 0;
+          const patchData = {
+            version: { source: 'somesource' },
+            addon: { icon: 'someimage' },
+          };
+          await client.doAfterSubmit(addonId, newVersionId, editUrl, patchData);
+
+          sinon.assert.callCount(doFormDataPatchStub, 2);
+          sinon.assert.calledWith(
+            doFormDataPatchStub,
+            patchData.addon,
+            addonId,
+          );
           sinon.assert.calledWith(
             doFormDataPatchStub,
             patchData.version,