diff --git a/src/config/models/build.rs b/src/config/models/build.rs
index 723d792a..7a439b29 100644
--- a/src/config/models/build.rs
+++ b/src/config/models/build.rs
@@ -60,6 +60,10 @@ pub struct ConfigOptsBuild {
     #[arg(long)]
     pub features: Option<String>,
 
+    /// Whether to build an example.
+    #[arg(long)]
+    pub example: Option<String>,
+
     /// Whether to include hash values in the output file names [default: true]
     #[arg(long)]
     pub filehash: Option<bool>,
diff --git a/src/config/rt/build.rs b/src/config/rt/build.rs
index 10f24e09..d53d9363 100644
--- a/src/config/rt/build.rs
+++ b/src/config/rt/build.rs
@@ -48,6 +48,8 @@ pub struct RtcBuild {
     pub staging_dist: PathBuf,
     /// The configuration of the features passed to cargo.
     pub cargo_features: Features,
+    /// Optional example to be passed to cargo.
+    pub cargo_example: Option<String>,
     /// Configuration for automatic application download.
     pub tools: ConfigOptsTools,
     /// Build process hooks.
@@ -160,6 +162,7 @@ impl RtcBuild {
             staging_dist,
             final_dist,
             cargo_features,
+            cargo_example: opts.example,
             tools,
             hooks,
             inject_autoloader,
@@ -197,6 +200,7 @@ impl RtcBuild {
             final_dist,
             staging_dist,
             cargo_features: Features::All,
+            cargo_example: None,
             tools: ConfigOptsTools {
                 sass: None,
                 wasm_bindgen: None,
diff --git a/src/pipelines/rust/mod.rs b/src/pipelines/rust/mod.rs
index ca110f50..1895dcd9 100644
--- a/src/pipelines/rust/mod.rs
+++ b/src/pipelines/rust/mod.rs
@@ -374,6 +374,10 @@ impl RustApp {
             args.push("--bin");
             args.push(bin);
         }
+        if let Some(example) = &self.cfg.cargo_example {
+            args.push("--example");
+            args.push(example);
+        }
 
         match &self.cargo_features {
             Features::All => args.push("--all-features"),
@@ -767,13 +771,22 @@ impl RustApp {
             return false;
         }
 
-        // must be cdylib or bin
+        // must be cdylib, bin, or example
         if !(art.target.kind.contains(&"bin".to_string())
-            || art.target.kind.contains(&"cdylib".to_string()))
+            || art.target.kind.contains(&"cdylib".to_string())
+            || art.target.kind.contains(&"example".to_string()))
         {
             return false;
         }
 
+        // Are we building an example?
+        if let Some(example) = &self.cfg.cargo_example {
+            // it must match
+            if example != &art.target.name {
+                return false;
+            }
+        }
+
         // if we have the --bin argument
         if let Some(bin) = &self.bin {
             // it must match